About

The Story

Danielle Lee began hooping in 2004, when a friend shared a hoop with her at a party in college. She has been enraptured with hoops and hoopdance ever since.

In 2006, Danielle started her first hooping company, Hula Hoopla, to sell her custom handmade hoops online. It became so popular that she was hardly able keep up with her engineering classwork. She then shifted her focus to the engineering side of hooping and designed a rack to transport hoops on a bicycle, and built a prototype that won several awards. 

When Danielle completed college, she thought long and hard about how she could follow her twin passions of hooping and engineering. The answer, of course, was to teach hoopdance, which would balance the analytical demands of a water resources engineering career. Hoop Elation was born!

Danielle went to Santa Barbara in 2008 to become a Licensed Level 1 HoopGirl Workout Teacher and immediately began teaching in Madison. Her charisma and positivity help to not only bring out the hoop dancer in each and every person, but have been the keystone for the thriving Madison hooping community.

About Hoop Elation

Hoop Elation, LLC is owned and operated by Danielle Lee. All web site design and photos are property of Danielle Lee except where otherwise noted and are protected by a Creative Commons License. Hoop Elation is a Wisconsin Registered Trademark.